One of the top reasons many startups fails is surprisingly simple: Their value proposition isn’t compelling enough to prompt a …
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Value Props: Create a Product People Will Actually Buy
Billions Investments >> Jobs>> Value Props: Create a Product People Will Actually Buy
This video is all what you need to really get started . Personal Experience and observations
Probably shouting in the void, but the Amazon discussion glosses over how the company did not collect sales tax in the beginning and wasn't required to. Along with anti-competitive rules for their suppliers that require them to have the lowest price on their platform if they want to be part of the prime program. Not saying they don't do warehousing and tech better, but they skirted tax rules for years to grow like they did.
great
As a professor of entrepreneurship, this was brilliant sir thank you
Thank you Michael Skok, for sharing this clear and practical framework. Getting this right really increases the chances of success. And thank you to Harvard for making this video available online.
This is incredibly insightful. Already recommending it to all my friends.
Oooof completely disagree with that phrase about ideas being a penny. Ideas are EXTREMELY important, and good ideas are incredibly difficult to find.
Wonderful lecture! Great breakdowns, examples & explanations π
The internet age is the time when we could walk into a Harvard Lecture theatre without disturbing the order of things. Thank you so much for making this available!
Hi . I have a question . At 1:00 , the speaker said that : One of things i want to tell you right off the bat is that i want to get rid of the idea … of ideas . I dont understand why he say more " of ideas "
but the "pull" form the user is baked in the customers demand and the act of paying. thats why i would have said the customer is more important to address than the user. because the customer knows the user well enough. its kind of a transitive thing here… mathematically speaking.
This video is helpful for me at this time . I am starting my own business … Thanks
This helped me stop guessing and start solving.
really enjoyed this video, super insightful and well put together! however, i feel like sometimes the emphasis on market research overshadows the importance of creativity and intuition in product development. maybe itβs just me, but i think some of the most groundbreaking products came from thinking outside the box, not just following data. interested to hear what others think!
how is that people that can hardly speak english attend Harvard?
as an early start up founder these lectures go far and beyond what the usual 'start up talks' serve
what a training that is totally loved the discussion and explanation.
Great lecture!! You can tell the professor is very passionate
i hope all class is open & share their lesson like this. very useful for us. thanks
Thank you very much for the valuable lecture. The structure and vibe are so great, it's fascinating!
The lecturer is great but the audience is quintessential woke trash. It's pretty sad.
Waw! I would love to be part of this class. ππΎ
Value Proposition
Frame work – Define, evaluate and build
Value prop statement
– for (customer segment)
– dissatisfied with (existing solutions)
– due to (key unmet needs)
– (venture name) of (product category)
– that provides (key benefits for your solution)
Great teacher, simply great. Thanks for making this public and free.
Great session πππ
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Is this video from thee Harvard, like the famous one? If so, I'm now assuming that Harvard is deeply involved in the international deep state. Just look at this class room. It's people from all around the world. Then the Americans in the classroom are largely from legacy families, which means they are also largely from families with hooks in intelligence agencies, NGOs and all of the other levers of deep state power. Now you have these families engaging academically and socially over years with intelligent members of well to do families from all around the world. This is excellent ground work for controlling/influencing the next 4 decades, worldwide, at the subdermal, deep state levels. Or maybe Harvard just gets a kick out of having lots of international students on campus. My company is sort of the same, half of the people are from foreign countries and we definitely leverage that reach for our business, which is also international. I probably should feel lucky that I'm there. But I'm not sure. I think I'm like Trotter in Animal Farm, basically just a work horse, not actually a part of anything that is going on. But, yeah, tons of Harvard grads at my company. Which means I'm essentially talking behind my coworkers backs with this post, but not intentionally. This thought just popped into my head as these classroom dynamics revealed themselves in this video. Blame the YouTube algorithm for putting this thumbnail on my screen.
27:30
Professor Mike sir.. please we need you to come and lecture at LAGOS business school Nigeria
How fortunate these students Are to have a teacher like that
Love how this video breaks down the process of creating value through innovation. So insightful!