http://uxmastery.com Megan Grocki breaks down what a customer journey map is, and how to create one for your next user …
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How To Create A Customer Journey Map
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I always posted randomly—this gave me structure that actually leads somewhere.
Really appreciate the clear and visually engaging explanation! Makes a complex process feel much more approachable.
Thank you so much for this video. Very interesting.
1. review goals for products and services
2. gather research (customer interviews, survey, web analytics, social media)
3. generate a list of customer touchpoints
4. Empathy map
5.Brainstorm "lenses"
6.Complete an affinity diagram
7. Sketching the journey
8. Refine and digitize
9. share them
🙂
who is zeal?
awesome infographic and explanation!!! thanks a loooooot!!😍🤗❤💥
Great video
Hi 👋
Nice friends thumbs up 👍
A care training school recently asked me if I would be willing to have a client mapping for them ,I have been an untrained marketter for them ,how do I get to do that?
Hahahaha
wonderfully articulated & a visual delight 🤩🙏👏👏👏
Thank you!
At this point the video has 3,7 k likes and only 175 dislikes. That comment was brought to you by youtube's wonderful decision of disabling dislikes counter. That one is truly quality video.
https://www.youtube.com/watch?v=VOxAmAI2vqg
If you think learning UX Design you can become a built in coaching, consultancy and digital mentoring and create joint ventures with startup
It doesn't have to be this complicated. Keep it simple. Videos like this threaten to take away what we already know about Journey Maps
Pay a bill should not be a touchpoint. It is a step.
Thanks….
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CJM should start from a specific persona's research & his/her empathy map, then expand on a timeline & touch points.
This video seems deriving from an enterprise's perspective(not from the end customers' perspective), not so correct from my opinions!
good illustration but I am still looking for the answer….what is journey map
any thoughts about his website: http://www.journify.ai (?)
Still don't know how to make a customer journey map
Too much jargon for my taste. If you could maybe be less scripted that would be a huge help.
Big thanks for making the definition supper easy
Thank you, I really appreciate your work.
Swell! Exactly what I was looking for! Thanks!
Found this useful. Kobby Talks Podcast
Nothing useful here, but nice try.
Do you have a real time case study or example?
Great points! Love the touchpoint example: pay a bill, and the channels you use to describe it!
Don't display the whole hand if you use this kind of visual presentation
Its a very informative video but it was lacking the essence. You stated it in step 7 but you didn't elaborate it.
http://www.inbook.pro – Mobile Feedback Station
this one is not very helpful
the accent of the first voice is not nice. And its too fast
To be honest is not very clear… in number 1) the service /product already exist? but it is interesting in any case !
Thank you for this short video!!
Hice illustrations but this video does not answer question "how to create a customer journey map"?
If you provide at least one example it was be useful
For a better user experience don't use a woman voice over on a man's hand
http://www.adultswim.com/videos/specials/mr-neighbors-house/http://www.adultswim.com/videos/specials/mr-neighbors-house/https://www.fuelrewards.com/frconnect/registration?partSrcId=shellgoldq217socytm
This is nice, and beautifully done, but it puts the artifact as the goal not the correction/implementation of improved/ enhanced services. So what if it's pretty and we can evangelize if it creates not change that a customer can feel?
So useful video, thanks a lot.
only sentence on creating customer journey map: "there's no one way of drawing the customer journey map." what a waste of time, disliked.
good tips for my research thanks.
great video and also very easy to understand 🙂
Most satisfying presentation ever. Simply fantastic.
Hello, i want to introduce a new brand. I've researched for some models and came to conclusion to use the Customer Brand Journey Model. But after another research, i came the Consumer decision model. What are the difference of these two models and which model is relevant to introduce a new brand?