Marketing Online Courses – The Best Way to Sell Online Courses post thumbnail image
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Online course marketing presents some unique challenges, and it’s certainly not as easy as just sending traffic to your course …

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41 thoughts on “Marketing Online Courses – The Best Way to Sell Online Courses”

  1. Is this after acquiring a business license, tax registration, completed a terms of service and privacy policy, follow gdpr/ccpa compliance including cookie management, register for a trademark and copyright, and implemented a return policy?

  2. There are 2 common objections in sales. Time and money. If you have done your job properly and prospected them correctly then they should have enough money so that’s not the real issue. If you’re pitching a $50,000 product to a person on welfare that’s on you. If the prospect can afford it what they’re actually saying is “I don’t believe I will get $50,000 worth of value from this purchase” which means you didn’t do a good enough job in your pitch of convincing them that it is. Go back, press the problem, highlight the exact ways this solution fits the problem and show testimonials to prove it does what it says it will do. Also ask them, is solving “Insert problem here” worth $50,000 to you? Again if you prospected right $50,000 is not a lot of money to them.

    Time is another misdirected objection. Time is saying I value my time more than the solution. How much time do we dedicate to sh1t we don’t need to? How much time could we allocate to the birth of a new child? You have time, you just don’t think spending it on this course is a good reallocation of your time. It’s that simple. Go back and show them why they need the course. If you’re removing a massive problem from a millionaires life they will make time, they will allocate money to it. It’s that simple.

    Show them how important it is to them. Highlight the cost of not doing this. Show them that you’re the person to solve this problem for them and they will have zero objections.

  3. Hi Andrew how are you doing?
    We are releasing a brand new online course and we would love to have a chat with you.

    We are looking for more training inside our course.

    Each coach inside our course gets huge exposure to all clients and a lot more …

    Would you be open for a further chat 🙌

    Thank you

    Markus & Steph

  4. 1. They need to have a problem and be lookkng for a solution
    2. See you as an expert
    3. Trust you
    4. Believe that you have the solution right now

    *Now they might have some objections (reasons why they won’t buy your course right now) so you need to overcome these

  5. If you are selling a $47 course and are promoting it via YouTube. Are you better off sticking the link in the description to the course and mentioning it at the end of each video, as opposed to offering a free ebook or cheat sheet?

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