Forever we’ve been told that the way you sell your products and services is through a sales funnel. And with online automation, …
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Sales funnels are out. It’s so much simpler now
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I've never been successful but with A.I. able to do everything, i think sales funnel and affiliate marketing is old ways are dead.
“I’m looking for customers, I’m not looking for fans” – that is why I hate short videos, "You have to convince yourself in 5 seconds" 🤣🤣No! I'm doing TRANSFORMATION with my people. I'm not fast food restaurant, I am a 5 Michelin star restaurant. I can't express myself in 5 seconds because I'm not putting a plaster on a broken leg. 😎😎 Love this conception.
Amazing, thank you!
Thanks for the insights . My product is Ai driven Customer success agent. So this is a product. Is trust funnel more applicable for industry leaders or expert as they are selling their knowledge and less for product ? Or its equally important and valuable for product?
Takes too long
Thanks Graham for your insights! I feel really grateful that I found your content at the beginning of my business journey. I think it is safe to say you already saved me a lot of headache. Can’t wait the day my budget opens to buy you coaching sessions 😊
Again – I wonder if you can respond to this situation and provide advice. I have purchased access and ordered building pages for my business in oil and gas in the beginning of 2024, only to find out that functionality of Kajabi is limited and that I cannot make my clients register for the paid courses (and get the total SRM loop working) without asking them to register in Kajabi (which was not an option for my industry). Instead, I had to build in my own payment page and send out emails manually to the clients who'd like to register.
I spoke with the Knowledge and Training team and they confirmed that that's the technical outlook and if I'd liek to apply the system completely, each and every client of mine has to register to Kajabi.
I work in upstream oil and gas and this did not work. I ran few free courses with Kajabi and then proceeded paying for the services without really applying those. I found a solution now which entails me leaving Kajabi.
Acting in good faith, asked to terminate my services with the writing off two last payments that I had to make. I know Kajabi supports course creators – but regrettably I find a complete lack of attention and mere breach of promises. My bank has just had yet another demand for payment, that's after email from Kajabi that the payment won't be claimed.
I am trying to copy pages that someone created for me in Kajabi, that was paid service and (at the end) I figured that those pages won't function without creating a client accounts. I paid for more than a year for a dysfunctional system and now Kajabi cannot resolve my issue without me becoming almost harassed with the payment claims from Kajabi and my bank being very uphappy about it.
Who has built a trust funnel here and is excited to share it? Don’t share the link here. Just weigh in with yes. We could follow you to learn more.
Problem is always getting people to show. Show rates for webinars and live events are tough.
Amazing. Currently reading your book
That my friend was some really outstanding advice, one the best thus far…..thank you…..
Most sales channels are scams.
Every sale of goods, delivery of goods, receipt of money and proof of payment receipt must be from one company.
Focusing on building trust through educational videos
You truly embody everything you present in this video. As I discovered your videos and explored the valuable content you offer, I started following you and listening closely to what you share. In a very short time, I found myself trusting you. That trust comes from the quality of the content you deliver and the way you share it. Thank you for bringing so much value to those who follow you.
Some fresh concepts discussed here, thanks.
But you have an opt in page with a free video as your lead magnet on your website. How about you take it down.
so hopeless…. impossible to do anything
I appreciate you, thanks for these tips! Great strategies.
STUPIDITY
love this! I talk about Trust in sales all the time!
Thanksssss Amazing
I have a newsletter, YouTube channel, and last month I did my first live stream. I started collective viewer and member quotes, and I plan to take your tip to embed more stories into my CTAs. Thank you.
I wish I could like this 100 times! This is so huge and is much needed to help shift the world. If we could just apply this to our personal relationships as well…talk about this being a better place. Thank you so much for giving me the courage to trust my instincts about how to do business! This is a God send! 🙏
thanks bra
Thank you! ❤
The blog/newsletter is low hanging fruit for me- easy to do as I love writing. But I'd like to challenge myself to do live webinars too! This was great info.
I’m a newbie and need your help please. I like your content and want to learn more ❤🙏
This was fire! ty
Thanks this really gels with me – I have been doubtful regarding the use of a sales funnels. I am a writer so some of the strategies you mentioned will work for me and my business. Love the aspect of a trust funnel.
@GrahamCochrane thank you! Helps me take a leap to start my channel and focus on what aligns with my balance of helping and also having it become a business. Love selling without trying, thanks!!
A "Trust Funnel" is also a Sales Funnel. What you are trying to get across is that funnels should be made with videos or text HELPING to build TRUST rather than trying to foist off or foist on sales through technical wizardry or chicanery! But most funnel builders ALREADY know this, and create the "rags to riches" stories and load their advertisement with testimonials to build trust even in their complex funnels. Also there is a "magnet" in the proper prototype of a sales funnel that attracts the "iron particles of trust" in the prospective buyers' subconscious mind, based on mentalism hacks that can be used to advertise and clinch deals. Unfortunately — or fortunately ! –technical dazzle, colour and authoritarian imposition also appear to build as much trust as an emotive trust building story does. For example, a product picturized in the golden rectangle ratio will naturally generate sales owing to its inherent power of attraction even with no trust building to bolster it. You will make your point better IF you could PROVE that a simple trust building video or text as advertisement will OVERSHADOW and OUTDO the dazzle and meretriciousness of a complex sales funnel created by an IT wizard!
Everything is a sales funnel.. Anytime you're taking a customer through a sales process, whether a system or walking in a store to check out, is a funnel. Whether you are dropping your kids off in the morning for school, then picking up after. Funnel= A process that will give you an end result.
Build "Trust Funnel" first and making sales will be easy.
awesome content, congratulations!
The single best marketing content I've seen on YT lately. Congrats man 👏
Great presentation. I agree totally. I have a question. When you tell a story about one of your clients, do you need to include the client's name, or can you simply say, "I have a client who…" I have a lot of great stories, but I don't know if the client wants their name used. At the same time, I don't want people to think I'm just making up the story because I don't use a name. Please give me some guidance or suggestions on this.
God bless you bro. I've never heard this before but with common sense this is how we've been buying all buy any high ticket in our lives subconsciously
Finally an Internet business approach that aligns with my ethics.
I just finished editing the intro for my online course and realized that two-thirds of it is me explaining who shouldn’t buy the course. It’s just how I prefer to be.
awesome message. well done!
This was so valuable thank you! My intuition had already led me to many of these. I love to talk and hate social media posting so I just go live 1 x week and post longer videos sharing education, tips and resources. Even my stories I'm teaching and sharing personal stories with their outcomes as examples. I started doing all of this to build relationships with women (my audience) not to sell anything which has now led to a call to action to be supported in community while receiving live mentorship from me. I was an early adopter of kajabi and have never used it properly or successfully but i refused to give it up as I knew its potential. Rebranding and relaunching this spring and your videos are inspiring as well as educational. I've learned so much about how to set up my business on kajabi in just a few videos and execute what I envision. Thank you so very much Graham!
Thank you! I have been wanting to start selling online but the funnels has begun to feel soooooo car salesperson nonsense noise and visually complex.
Absolutely agreed, i never had a sales funnel, only a youtube channel and sharing free content, and people started asking for coaching.
This information is ABSOLUTELY refreshing to hear for my new business as a Functional Medicine coach! I was previously feeling "icky" as you described when I thought about having to make marketing funnels as a means of building a customer base. It is intimidating to think about how many other coaches I am competing with out there. Thank you so much for the GREAT advice!!
Trust funnel-I love the concept. Thank you! My favorite would be live webinars.